Research Before You Reach Out: How to Create a Personalized Sales Approach That Works

Are you still handing customers a line list and saying, “Let me know if you need anything”?

In today’s episode of the Inside Gift & Home Podcast, we’re diving into why that approach leaves money on the table—and how researching your customers can transform your sales.

When sales reps and vendors take time to review past sales data, CRM notes, customer social media, and websites, they can create a personalized sales approach that resonates.

I’ll share how to go beyond the surface, ask smarter questions, and curate targeted packages of products that make it easy for customers to say yes. Plus, I’ll talk about how a little faith-led guidance can remind us that sales isn’t just about numbers—it’s about service, relationships, and showing up with integrity.

If you don’t have a CRM in place yet, don’t worry. Let’s schedule a connect call, and I’ll give you a live demo on how it works and the insights it can give you. This is how you move from being a “check-in” rep to becoming an indispensable partner your retailers trust.

👉 Schedule your connect call here: https://calendly.com/dawngrooters/connect

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If you want to get connected with Dawn Grooters and her team, send us an email or schedule a call by ⁠clicking here⁠.